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Insights / Industry Insights

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Data Organization and Quality Pitfalls: Tips for Setting Up Your Data Transfers and Storage

by Lance Abbrederis, Oct 23, 2023

How to avoid three common data-related pitfalls when managing a data warehouse....

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Transferring Data From a Google Business Profile (Formerly Google My Business) to BigQuery and Visualizing It in Looker Studio

by Gil Christenberry, Aug 24, 2023

Google Business Profile provides valuable insight into how users are finding and interacting with your business through Google's search engine...

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The Importance of a Data Scientist

by Lance Abbrederis, Aug 11, 2023

The role of a data scientist has risen to the forefront of innovation and decision-making across all industries....

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The Best Way to Automate Digital Marketing Reports Is With an Extract, Transform, and Load Application

by Paul Cote, Apr 01, 2023

Using an ETL to automate reports not only saves companies valuable time, but it provides a range of other benefits as well....

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The Advent of Streaming ETL

by Paul Cote, Nov 04, 2022

With the rise towards cloud-native applications, the industry is shifting towards streaming ETL with real-time data stream processing...

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What is an ETL?

by Lance Abbrederis, Oct 28, 2022

The term ETL stands for Extract, Transform and Load, and is a three-step process used to consolidate data from multiple sources....

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Calibrate Analytics is a data analytics company that empowers businesses to take control of their data. Our solutions help companies transform their customer data into actionable insights that increase efficiency and boost revenue. From our full-service platform, Launchpad, to our wide range of custom services, we have the tools and expertise to help you track, visualize, and act on data and take your business to the next level.



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